Wednesday, May 12, 2010

Green Photographers for your Green Wedding


There are many ways to go green with your wedding, and choosing green vendors is one of them. I recently connected with Rebecca Wilkowski, a green photographer who is actively involved in green business practices and community.  I asked her to share some pics from a green wedding and some information about green photography with you.


How did you get started as a green photographer?

In 1997 I moved to California from the Midwest, and experienced a bit of culture shock. I was really intrigued by how important fitness and health was to so many people here. I quickly made friends with people who really placed an importance on healthy living, and living in harmony with their surroundings. In some respects, I had to un-learn a lot of what I was taught growing up. As I started to feel better in my body, I started being more conscientious of how I interacted with the environment around me. When I moved to San Francisco in 2004, I attended the San Francisco Green Festival. It was then that I realized that I could apply the principals of green living in my daily life, to those of my business. It took me about 2 years of research, and a lot of trial and error, in order to change my business to being more environmentally friendly. In 2007, I became a member of Green America’s Green Business Network, in 2008 a certified photographer of Greener Photography, and in 2010 a member of the Green Chamber of Commerce.

What makes you green?

There's many ways a photographer can lessen her/his footprint, but of the most common include: using rechargeable batteries, recycling, purchasing used equipment, using non-toxic/eco-friendly products, partnering with local green vendors, eliminating waste by going paperless (i.e. my portfolio is online, my products samples are viewed as a PDF, I use email to communicate, I upload all my client’s images into online galleries rather than providing proof prints, etc), employing energy saving techniques, purchasing carbon offsets for travel to destination weddings, and investing in green technology.

Hiring a certified green photographer not only helps you plan a wedding you can feel good about, but also has other perks. Online galleries let you view and share your photos when and where it’s most convenient. Hand-crafted and archival albums help ensure your priceless memories are an heirloom to cherish for years to come. And, with the waste-reducing measures your photographer takes, you’ll end up reaping those benefits when she/he passes those savings onto you, keeping your photography from breaking the bank. Best of all, your photographer will be able to work with, and refer you to, other reputable, eco-friendly vendors, helping you to save time in planning your big day.

1) I am a Certified Greener Photographer (Leadership Circle level) and currently serve on the Board of Directors for Greener Photography. Greener Photography is non-profit organization founded in 2008 with the goal of seeking to mitigate the environmental impact of the photography industry by educating consumers, photographers, and manufacturers about the benefits of hiring a certified greener photographer and incorporating greener business practices. Greener Photography aims to be the single most up-to-date and reliable resource for eco-conscious photographers.

2) I am a member of Green America, as well as a member of the Green America Green Business Network. (I am 1 of only 10 photographers in the United States approved to currently have this designation). Open to members of Green America, the Green Business Network is a highly selected group of socially and environmentally conscious business leaders. As a member of Green America’s Green Business Network™, members conduct business according to standards that reach beyond contemporary practices in addressing the needs of consumers, employees, the community and the environment. They certify and can demonstrate that they strive to operate in a socially just and environmentally sustainable manner.

3) My company is an approved member of the Green Chamber of Commerce.
The Green Chamber of Commerce is a growing and diverse business network dedicated to:
• Promoting the success of its members,
• Supporting the development of sustainable business practices, and
• Advocating for a green public policy

4) My company is currently in the process of applying for approval as a Green Business by the Bay Area Green Business Program. The BAGBP distinguishes small businesses that protect, preserve and sustain our environment. Their partnership of environmental agencies and utilities assists, offers incentives, and verifies that participating businesses conserve energy and water, minimize waste, prevent pollution, and shrink their carbon footprints. Businesses that meet BAGBP standards are officially recognized as “Bay Area Green Businesses”.

5) Back in 2006, I modified my business practices to be more environmentally friendly. I’ve covered areas such as business practices, technology, office workflow, and client products & services. Simple tips I recommend for any photographer to become more green include: reducing/reusing/recycling, using non-toxic/eco-friendly products, employing local vendors and staff, eliminating paper waste (go paperless!), using electronic media (email, FTP, websites, blogs, online galleries), employing energy saving techniques, using public transportation/carpooling, purchasing carbon offsets, and investing in green technology.

My company also offers a stylish line of eco-friendly products, including environmentally-friendly wedding albums, canvas wall prints, and DVD folios made from recycled materials. I make a conscious choice to work with, and purchase products from, other companies who are also Green Businesses or who offer eco-friendly products, whenever possible.

6) I have had the pleasure to work for, as well as photograph, many San Francisco Bay area green businesses and environmental organizations, including the Environmental Defense Fund, San Francisco Community Power, Pet Camp, Alonzo Printing, Veritable Vegetable, Lick-Wilmerding High School, Temple Emanu El.

How do you live green in other ways?

I actually went “green” at home first, and after I saw the benefits, I applied what I had learned to my business. In my personal life, I eat organic, in-season, free-range and locally farmed food; purchase eco-friendly clothing and furniture; reuse and recycle; compost food waste; carpool; patronize local small businesses; and try to limit my purchases to only those items I truly need. I also volunteer and donate to environmental non-profit organizations.

What's your greenest advice for the engaged couple planning a green wedding?

Find ways to reduce, reuse and recycle wherever possible. Utilize the expertise of a green wedding and event coordinator. They will not only help you avoid the common pitfalls of wedding planning and save you lots of time, they’ll also be able to refer you to other eco-friendly vendors and provide you with lots of great ideas you might not have thought of. Talking to brides who have planned green weddings is another great way to get referrals. I also highly recommend the following websites: Greenerphotography.org, Greenamericatoday.org, Greenbrideguide.com


G&G

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